New Online Viewbook Available

(Bradenton, Fla., January 5, 2012) — A new, interactive State College of Florida, Manatee-Sarasota (SCF) viewbook is now available at SCF’s website: Using the latest Web technology, the SCF viewbook includes walk-out videos, a blog and video clips of college life and facilities to introduce future students to the benefits of the college.

The innovative recruiting tool was developed by an SCF project team led by Stacey Sharples, outreach/college success coordinator, and Debra Gingerich, public affairs and marketing assistant director. The SCF team worked with Sarasota companies BGD-Bryan Gordon Design, Captivation Media Group and Mars Vision Productions to produce the viewbook.

“This new edition of the SCF viewbook is a trendsetter in college communications,” said Gingerich. “It offers the virtual and interactive Web experience that younger audiences are seeking.” In addition to informative videos, the viewbook provides quick access to different topics and numerous links to the SCF website for more in-depth information.

Based on the understanding that people expect to have new experiences when revisiting favorite websites, the viewbook is designed to accommodate updates of video and information.

The viewbook provides information about degrees offered, college life, financial aid and services at the college's Bradenton, Venice and Lakewood Ranch campuses.

The new viewbook can be accessed at

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